In Today’s Email…

Last week when I was out eating with my wife and child, I overheard someone saying "must be nice" while scrolling through Instagram, double-tapping success posts of dropshippers and course creators. It reminded me of something crucial: everyone wants the results, but few are willing to embrace the process.

Here's why this matters:

• Most entrepreneurs spend their days watching others build wealth instead of building their own

• The successful ones understood that watching isn't working

• Your future self is either building or still scrolling

• The secret isn't luck or timing - it's starting before you feel "ready"

So this week, we're diving into the psychology behind why we stay stuck in spectator mode, and more importantly, how to shift from watching success to creating it.

🥶The Raw Truth

Everyone Is Jealous Of What You Got. Nobody Is Jealous Of How You Got It.

🎁 Bonus Action Step

Shopify

December 2025: You'll either be:

1. Running your own business

2. Still watching others build theirs

$1/month Shopify trial → 3 months to prove yourself right → Or 3 more months of excuses

Your future self is watching.

I’m Ready To Make My Future Self Proud

👀 Deep Dive

Why We Want What Others Have
Think about success like a magic show.

Everyone loves watching the magician pull a rabbit from an empty hat - it's amazing!

But most people don't want to spend years practicing the same trick over and over in an empty room.

They just want the applause.

Our Brains Love Shortcuts 
When we see someone with something great - like a successful business or a fit body - our mind jumps straight to wanting the end result.

It's like wanting to be a master chef but not wanting to burn a hundred meals while learning.

Our brains are wired to look for the easiest path, even when there isn't one.

The Hidden Work 
Success is like an iceberg.

Everyone sees and wants the part above water - the nice car, the dream job, the perfect relationship.

But under the water is the massive chunk that holds it all up - the early mornings, the missed parties, the tough choices, and the times you wanted to quit but didn't.

The Change Nobody Sees 
Here's the real truth: achieving something big changes who you are. It's like going through a transformation machine. People want to step in and out instantly, looking different. But real change happens slowly, one small choice at a time. Each choice is like a tiny brick - not very exciting on its own, but stack enough of them, and you've built something amazing.

When we understand this, we start to see success differently. It's not about wanting what others have - it's about being willing to become the kind of person who can achieve those things. Most people never make that switch in their thinking, and that's why they stay stuck wanting instead of building.

🎁 Bonus Action Step

Skool

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Skool is where knowledge becomes profit – whether you're:

• A fitness coach tired of trading hours for dollars

• A tech expert wanting to package your skills

• A finance pro ready to scale beyond 1-on-1 clients

• A business consultant looking to build digital products

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🎬 Actionable Steps

1. The Daily 15

   • Show up for just 15 minutes every day

   • Focus only on the process, not results

   • No excuses, no exceptions

2. Success Study

   • Find one person who achieved your goal

   • Learn their exact timeline and struggles

   • Write down the unglamorous parts of their journey

3. Weekly Check-in

   • Every Sunday, ask: "Did I focus on the process or just dream about results?"

   • Note one small win from doing the work

   • Plan next week's daily 15-minute sessions

Starting with just these three helps build momentum while keeping it simple enough to actually do. The key is consistency over intensity.

🎁 Bonus Action Step

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🎁 Don’t Know What or How To Start….

General Business Books 📚

• $100M Offers by Alex Hormozi reveals the core truth of business success: solve expensive problems for customers who can and will pay premium prices, then craft an offer so valuable they'd feel stupid saying no.

• Expert Secrets by Russell Brunson teaches that true business growth comes from transforming your specialized knowledge into a movement that attracts loyal customers who believe in your unique solution to their problems.

Dropshipping 📦

• Jordan Bown ($10M+ in sales) is giving our readers free access to his complete 18-hour blueprint that shows exactly how to build your first profitable store.

Coding 🖥️

• Zero to Mastery shows you how to get a great job in tech by teaching you step by step, helping you build cool projects, and connecting you with other people who started just like you - even if you've never written a line of code before.

Clothing Brand 👕

• Gelato turns your designs into products, handling all printing and shipping in 30+ countries. Start selling globally today without touching inventory.